May 25, 2024  
2019-2020 Undergraduate Catalog 
2019-2020 Undergraduate Catalog [ARCHIVED CATALOG]

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MRKT 4001 - International

3 cr.

All phases of marketing as applied in an international operation: research, marketing channels, promotion, financing, pricing, licensing, organization requirements, and methods of coordination.

Prerequisite(s): MRKT 3001 .

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