Marketing, B.B.A. (521401)

The Bachelor of Business Administration degree in Marketing is offered for students seeking careers in advertising, brand management, industrial marketing, consumer relations, market research, professional selling, purchasing, digital marketing and retailing. Students must complete the business core, MRKT 2005  or MRKT 2010 , MRKT 3002 , MRKT 3005 , MRKT 3008 , MRKT 3011 , MRKT 4006  or MRKT 4012  , MRKT 4009  or MRKT 4017 , MRKT 4010 , MRKT 4011  or MRKT 4013 ; six hours of marketing electives from MRKT 3007 , MRKT 4001 , MRKT 4003 , MRKT 4006 , MRKT 4009 , MRKT 4010 , MRKT 4011 , MRKT 4012 , MRKT 4013 , MRKT 4017  or MRKT 4092 ; for a major in Marketing.