MRKT 3001 - Fundamentals of Marketing
Marketing by the firm in a competitive economy at the local, national, and international level. Emphasis on the development, implementation, and control of marketing strategies including market target identification and the design of a marketing mix.
Prerequisite(s): Junior standing.
LCCN: CMKT 3003
F, Sp, Sum
Click here for course scheduling information.
[Add to Portfolio]